For colleges and universities
You're already in Whittle. Here's how students find you.
Every college that offers a relevant program gets a free listing, built automatically from IPEDS and College Scorecard data. 5,869 colleges are in the directory today. When a student discovers a career they love, Whittle shows them where they can study for it.
Where your college appears
"Where to study this"
On every career a student explores, the colleges that offer programs leading to it, near them.
The college directory
Searchable by program, location, degree level, and cost, with a full profile page for your college.
Search-friendly program pages
Public pages like "Registered Nursing programs in Massachusetts," built to rank in Google and AI answers.
Ways to take part
Everyone is listed. Paying buys visibility, never inclusion, and never removes a college that didn't pay.
Basic
Free, automatic
- ✓Name, location, and matching programs
- ✓Public cost, graduation, and earnings data
- ✓Link to your website
Claimed
Free
- ✓Verify with your .edu email
- ✓Correct details and add program links
- ✓Basic view counts
Enhanced
Annual
- ✓Logo, photos, and program descriptions
- ✓Direct program links with tracking
- ✓"Request info" from adult students (18+, opt-in)
- ✓Full analytics dashboard
Featured
By state, per career area
- ✓One of two labeled top slots on matching career and program pages
- ✓Limited inventory per state
- ✓Clearly marked "Featured"
Limited to 20 colleges
Founding Partner program
Enhanced profile plus Featured placement in your chosen career areas, an exclusive Founding Partner badge, first-year pricing locked in, and right of first refusal for year two. We're starting in Massachusetts and New England.
Our promises to students (and to you)
- ✓Paid placements are always labeled "Featured" or "Founding Partner."
- ✓Payment never changes which careers a student sees or how their matches are scored.
- ✓Public facts (cost, graduation rate, earnings) come from College Scorecard and can't be edited or hidden.
- ✓Nothing about users under 18 is ever shared. Reporting to colleges is aggregate only.
- ✓"Request info" leads come only from adults 18+ who tap to consent on a clear screen.
- ✓Every program claim is checked against IPEDS before a college can be featured on a career.
Questions about pricing or partnerships? Send us a note and we'll reply within two business days.